It's always lovely to see any of your own photography work published in print, but to have it reproduced in such a large format is a huge privilege!

To advertise Jupiler's brand new beer, Pure Blonde, with 50% less calories,  I shot a couple of great, active models who really put everything into the shoot, truly working up a sweat for the camera and the cause, it was great fun!

To see both the billboard ads in full, follow the link here.