In the spring of 2018 the Scouts had a major facelift in the form of a full rebrand, including a new marque, a custom-designed font and an overall shake-up of brand image.
I was contacted by the creative director of the Scouts, Kevin Yeates, and asked to help produce a bold, modern image to encapsulate the position in which the Scouts currently finds itself.
Shooting on the set of a new brand-film to champion the motto, Skills for Life, I worked alongside a team from production company Three Angry Men, documenting some key moments from the film, as well as producing the stand-alone image of the film's heroine, Nat.
The film is a touching, coming-of-age journey, following Nat as she finishes education, leaves home for the first time, and with the help of the Scouts, finds a new family, a partner, and eventually embarks upon motherhood.
AD: Kevin Yeates